Image to Insight

2023

2023

Swiss Life Sciences Co.

Swiss Life Sciences Co.

Life Sciences

Life Sciences

Medical imaging has the power to really hit home and make a difference. So with a new generation of early-stage digital pathology tech being fuelled by AI and ML, we needed to break down the fear factor and get people onboard, at speed. Trust is the tea here, especially for a global informatics team. With the basics established, we worked closely with the product developers to spark an appetite for more across the board (literally).

Focus Areas

  • Brand identity and assets

  • Organisation voice and messaging

  • Communication planning and execution